Christopher Mayhorn

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Bio

Dr. Christopher B. Mayhorn, Psychology Department Head and Professor in the Human Factors and Ergonomics Psychology program, joined the faculty at North Carolina State University in 2002. He earned a B.A. from The Citadel (1992), an M.S. (1995), a Graduate Certificate in Gerontology (1995), and a Ph.D. (1999) from theUniversityofGeorgia. He also completed a Postdoctoral Fellowship at the Georgia Institute of Technology. Dr. Mayhorn’s current research interests include everyday memory, decision-making, human-computer interaction, safety and risk communication for older adult populations. Dr. Mayhorn has more than 50 peer-reviewed publications to his credit and his research has been funded by government agencies such as the National Science Foundation and the National Security Agency. Currently, Chris is serving on the Human Factors and Ergonomics Society (HFES) Government Relations Committee and as the Chair of the Technical Program Committee of HFES. His nonprofessional interests include history, travel, and spending time with his wife, Susan, their son, Colin, their daughter, Sydney, and their keeshonden.

Website

http://psychology.chass.ncsu.edu/faculty_staff/cbmayhorn.php

 

Research Publications

Applied Cognition

*Crawford, J. T., Leynes, P. A., Mayhorn, C. B., & Bink, M. L. (2004).  Champagne, Beer, or Coffee?: A Corpus of Gender Related and Neutral Words  Behavior Research Methods, Instruments, and Computers, 36 (3), 444-458.

*Kim, P.Y., & Mayhorn, C. B. (2008).  Exploring students’ prospective memory inside and outside the laboratory. American Journal of Psychology, 121(2), 241-254.

Leynes, P. A., Marsh, R. L., Hicks, J. L., Allen, J. D., & Mayhorn, C. B. (2003). Investigating the encoding and retrieval of intentions with Event-Related Potentials (ERPs).  Consciousness and Cognition, 12, 1-18.

Leynes, P. A., & Mayhorn, C. B. (2003).  A reply to R. West’s comments on Leynes, Marsh, Hicks, Allen, & Mayhorn.  Consciousness and Cognition, 12, 25-30.

Marsh, R. L., Hicks, J. L., *Cook, G. I., & Mayhorn, C. B. (2007).  Comparing older and younger adults in an event-based prospective memory paradigm containing an output monitoring component.  Aging, Neuropsychology, and Cognition, 14, 168-188.

Mayhorn, C. B., Fisk, A. D., & *Whittle, J. D. (2002).  Decisions, decisions: Analysis of age, cohort, and time of testing on framing of risky decision options.  Human Factors, 44(4), 515-521.

Park, D. C., Hertzog, C., Kidder, D. P., Morrell, R. W., & Mayhorn, C. B. (1997).  The effect of age on event-based and time-based prospective memory.  Psychology and Aging, 12(2), 314-327.

Human-Technology Interaction

*Hardee, J. B., West, R., & Mayhorn, C. B. (2006).  To download or not to download:  An examination of computer security decision-making.  Association of Computing Machinery: Interactions, 13(3), 32-37.

Kelley, C. L., Morrell, R. W., Park, D. C., & Mayhorn, C. B.(1999).  Predictors of electronic bulletin board system use in older adults.  Educational Gerontology, 25, 19-35.

Mayhorn, C.B. & *Carpenter, E. D. (2012).  Age differences and transfer on control solution testing with blood glucometers. Work, 41, Supplement 1,  370-373.

Mayhorn, C. B., *Lanzolla, V. R., Wogalter, M. S., & *Watson, A. M. (2005).  Personal digital assistants (PDAs) as medication reminding tools:  Exploring age differences in usability. Gerontechnology, 4(3), 128-140.

Mayhorn, C.B. & *Nyeste, P. G.  (2012).  Training users to counteract phishing. Work, 41, Supplement 1, 3549-3552.

Mayhorn, C. B. & Sterns, A.A. (2007).  Perfecting the handheld computer for older adults: From cognitive theory to practical application.  Cognitive Technology, 12 (1), 14-20.

Mayhorn, C. B., *Stronge, A. J., *McLaughlin, A. C., & Rogers, W. R. (2004).  Older adults, computer training, and the systems approach: A formula for success.  Educational Gerontology, 30(3), 185-203.

Morrell, R. W., Mayhorn, C. B., & Bennett, J. (2000).  World Wide Web use in middle-aged and older adults. Human Factors, 42(2), 175-182.

Morrell, R. W., Park, D. C., Mayhorn, C. B., & Kelley, C. L.(2000). The effects of age and instructions on teaching older adults to use Eldercomm, an electronic bulletin board system. Educational Gerontology, 26, 221-235.

Sterns, A. A., & Mayhorn, C. B. (2006).  Persuasive pillboxes: Improving medication adherence with personal digital assistants.  Lecture Notes in Computer Science, 3962, 195-198.

Wogalter, M. S., & Mayhorn, C. B. (2005).  Providing cognitive support with technology-based warning systems.  Ergonomics, 48(5), 522-533.

Wogalter, M. S., & Mayhorn, C. B. (2008).  Trusting the internet: Cues affecting perceived credibility. International Journal of Technology and Human Interaction, 4 (1), 76-94.

Warnings and Safety

Goldsworthy, R. C. & Mayhorn, C. B. (2009). Prescription medication sharing among adolescents: Prevelance, risks, and outcomes. Journal of Adolescent Health, 45(6), 634-637.

Goldsworthy, R. C., Mayhorn, C. B., & Meade, A. W, (2010).  Warnings in manufacturing: Improving hazard mitigation messaging through audience analysis.  Human Factors and Ergonomics in Manufacturing & Service Industries, 20 (6), 484-499.

Goldsworthy, R. C., Schwartz, N., & Mayhorn, C. B.  (2008a).  Interpretation of pharmaceutical warnings among adolescents.  Journal of Adolescent Health, 42 (6), 617-625.

Goldsworthy, R. C., Schwartz, N., & Mayhorn, C. B.  (2008b).  Beyond abuse and exposure: Framing the impact of prescription medication sharing.  American Journal of Public Health, 98 (6), 1115-1121.

Mayhorn, C. B. (2005).  Cognitive aging and the processing of hazard information and disaster warnings.  Natural Hazards Review, 6(4), 165-170.

Mayhorn, C. B. & Goldsworthy, R. C. (2009). “New and improved”: The role text augmentation and the application of responses interpretation standards (coding schemes) in a final iteration of birth defects warnings development. Birth Defects Research Part A: Clinical and Molecular Teratology, 85(10), 864-871.

Mayhorn, C. B., & Goldsworthy, R. C. (2007).  Refining teratogen warning symbols for diverse populations.  Birth Defects Research Part A: Clinical and Molecular Teratology, 79(6), 494-506.

Mayhorn, C. B., & McLaughlin, A.C. (In press).  Warning the world of extreme events: A global perspective on risk communication for natural and technological disaster.  Safety Science.

Mayhorn, C. B., *Nichols, T. A., Rogers, W. A., & Fisk, A. D. (2004).  Hazards in the home:  Using older adults’ perceptions to inform warning design.  Journal of Injury Control and Safety Promotion, 11(4), 211-218.

Mayhorn , C. B., & Wogalter, M. S. (2010). Considering the warning context: New research methodologies and advances. Human Factors and Ergonomics in Manufacturing & Service Industries, 20 (6), 481-483.

Mayhorn, C. B., Wogalter, M. S., & *Bell, J. L. (2004).  Are we ready?  Misunderstanding homeland security safety symbols.  Ergonomics in Design, 12(4), 6-14.

Mayhorn, C. B., Wogalter, M. S., & *Shaver, E. F. (2004).  What does Code Red mean?  Ergonomics in Design, 2(4), 12.

McLaughlin, A. C., & Mayhorn, C. B. (2011). Avoiding harm on the farm: Human factors. Gerontechnology, 10(1), 26-37.

McLaughlin, A. C., & Mayhorn, C. B. (In Press). Designing effective risk communications for older adults. Safety Science.

*Vilar, E., Rebelo, F., *Noriega, P., *Teles, J. & Mayhorn, C. B. (2013). The influence of environmental features on route selection in an emergency situation.  Applied Ergonomics, 44(4), 618-627.

*Vilar, E., Rebelo, F., *Noriega, P., *Teles, J. & Mayhorn, C. B. (In Press). Signage versus environmental affordances: Is the explicit information strong enough to guide human behavior during a wayfinding task? Human Factors and Ergonomics in Manufacturing & Service Industries. 

Wogalter, M. S., & Mayhorn, C. B.  (2005).  Perceptions of driver distraction due to cellular phones by cellular phone owners and non-owners.  Human Factors, 47(2), 455-467.

Funded Research

Mayhorn, C.B., Remembering what you have done:  How aging affects output monitoring.  Seedgrant funded by the Center on Aging and Cognition:  Health, Education, and Training.  Direct costs of $3,000. March 1, 2000-March 1, 2002.

Mayhorn, C.B., Reviewing website usability guidelines for older adults:  An empirical approach.  Seedgrant funded by the Georgia Gerontology Consortium.  Direct costs of $2,497. August 1, 2001-August 1, 2002.

Mayhorn, C. B.,  Forget me not:  Enhancing older adults’ medication adherence with personal digital assistants (PDAs).  Funded by the Faculty Research and Professional Development Program at NCSU.   Direct costs of $5000. July 1, 2003-June 30, 2004.

Mayhorn, C. B., Older adults and OTC nonprescription drug label comprehension:  A comparison of older and newer label formats.  Funded by the Drug Information Association Foundation.  Direct costs of $19, 452.  September, 2004-September 2006.

Mayhorn, C. B., Older adult decision making during hurricane hazard preparation: To evacuate or shelter-in-place.  Funded by the National Science Foundation.  Total costs including direct and indirect costs of $29,727.  November, 2004-November, 2005.

Mayhorn, C. B., Research Experiences for Undergraduates.  Funded by the National Science Foundation.  Total costs including direct and indirect costs of $6,000.  November, 2004-November, 2005.

Mayhorn, C. B., Gillan, D., Converse, S., & Faber, B., Improving information resources by studying academic user behavior.  Funded by SAS.  Total costs including direct and indirect costs of $20,000. January, 2008-January, 2009.

Mayhorn, C. B., King, R. E. A survey of the users and customers of the specialized furniture carriers division of the American Home Furnishing Association. Funded by the NCSU Furniture Manufacturing and Management Center. Total costs including direct and indirect costs of $8000.  October, 2011-August 2012.

Mayhorn, C. B. & Murphy-Hill, E. Developing a user profile to predict phishing susceptibility and security technology acceptance. Funded by National Security Agency/Army Research Office. Total costs including direct and indirect costs of $369,522.  January, 2012-January, 2014.

Mayhorn, C. B. Using task analysis to understand the cognitive processes and activities of intelligence analysts. Funded by National Security Agency. Total costs including direct and indirect costs of $68,298. January 16, 2014-December 31, 2014.

McLaughlin, A.C., & Mayhorn, C. B.  Qualitative analysis of farm worker risk behavior with tractors.  Funded by NIOSH subcontract from East Carolina University. Total costs including direct and indirect costs of $9972.  March, 2008-September, 2008.

 

Publications

• Exploring strategies to improve performance accuracy on vigilance-based tasks , Proceedings of the Human Factors and Ergonomics Society 67th Annual Meeting (2023)
• It's not what you say but how you say it: Examining the influence of perceived voice assistant gender and pitch on trust and reliance , Applied Ergonomics (2023)
• Are Roundabouts Safer for Pedestrians? , Proceedings of the Human Factors and Ergonomics Society Annual Meeting (2022)
• Cognitive factors influencing sustained attention in a college sample , Proceedings of the Human Factors and Ergonomics Society 66th Annual Meeting (2022)
• Decision support-tools for early detection of infection in older people (aged> 65 years): a scoping review , BMC GERIATRICS (2022)
• Examination of Within-Headset Sports Media Experiences , Proceedings of the Human Factors and Ergonomics Society Annual Meeting (2022)
• Game On , Handbook of Usability and User Experience (2022)
• How We Perceive and Trust Advice from Virtual Humans: The Influence of Voice Quality , Proceedings of the Human Factors and Ergonomics Society Annual Meeting (2022)
• Identifying and understanding individual differences in frustration with technology , THEORETICAL ISSUES IN ERGONOMICS SCIENCE (2022)
• Impact of fear vs. reward-oriented social media information on Covid-19 vaccine decision-making behavior , Proceedings of the Human Factors and Ergonomics Society 66th Annual Meeting (2022)

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