Feb 4, 2016
Alum Makes His Mark in Sports, Fashion and Pop Culture Branding
During his days as a student at NC State, Patrick Joyce (Poli Sci '98) spent hours under the guidance of track coach Rollie Geiger, learning lessons on running, leadership and life. He continues to apply those lessons as director of licensing and brand development for IMG, which represents some of the world’s biggest sports figures, fashion icons, companies and events.
